Download: Sizzle: An E-commerce Revolution (5MB PDF)Using advanced e-commerce SEO techniques, Sizzle teaches everyone involved in the development of an effective e-commerce site to leverage the data already used on the site and easily create incentives, benefits, social proof, and useful content in Ad Copy, Title Tags, Meta Descriptions, H1, and Top-of-Page content that produce results.
This is the new paradigm of e-commerce search engine optimization.
Sizzle is written in a way to teach the strategies and techniques to all members of the team to produce that content without manually writing individual pages by utilizing dynamic content not seen in modern e-commerce sites. When there are thousands of product listing pages that need specific and updatable content, Sizzle is the go-to SEO book to learn how to produce that in a team environment.
Sizzle answers important organic search questions about how to scale e-commerce content On The Money Pages in a way that produces results. Implementing these advanced SEO strategies will allow you to gain a competitive advantage and increase online sales by double-digit percentages. You will learn how to:
Sizzle creates a new paradigm of e-commerce content marketing that allows an improvement in visibility, ranking, ctr, conversions, and revenue. Content marketing on e-commerce sites produces a fraction of what is possible. When useful content is added to the product list pages that include social proof, incentives, benefits, and dynamic internal linking, the site's visibility, click-through rates, conversion rates, and organic revenue skyrockets.
You will learn how to create unique, specific, updatable content on Title Tags, Meta Descriptions, H1 tags, and Top-Of-Page content that will improve your e-commerce site, gain market share, and generate more revenue.
The techniques in this book have already been proven on e-commerce sites that dominate their industry for more than 50K phrases ranking in the top 5 results gaining 52% increase in organic revenue in the first year. ($46M to $70M) and Dept, Category, SubCat pages on established e-commerce pages that gained visibility by 75%-600%.
You will learn how to add useful content at the top of your money pages using dynamic hierarchical data, incentives, benefits, and social proof that improves engagement, e-commerce conversion rates, and more! You will learn how to create this dynamic data in Ad Copy (Title Tags, Meta Descriptions) to gain higher rankings, click-through rates, and visibility.
This is the new paradigm of e-commerce search engine optimization.
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